Premium placements for improved ad performance

Note: Verizon Media is now known as Yahoo.

Premium placements for improved ad performance

Ads work best when they integrate into an existing experience. In fact, 84% of people believe that experiences are just as important as a brand’s products or services1. These experiences should be relevant to the person, to their intention, and the content that surrounds the ad. And the higher the quality of content around the ad, the better the ad performs. We offer:

Quality content paired with massive scale

Verizon Media is a consumer destination with ~900M monthly users across the globe, and we extend that reach through powerful supply partnerships. We are the world’s #2 digital media company, offering massive reach paired with high quality content. Our native ad formats offer brands an opportunity to align with meaningful content experiences at a scale of over 60B native impressions served every month.

Contextual excellence through our O&O premium & trusted content

Verizon Media is home to media, technology and communication brands that people across the globe love and trust. Our native ad formats integrate into premium and trusted content destinations, including Yahoo, TechCrunch, HuffPost and more. See all our O&O brands here.

Premium partnerships with brands like Apple News, Microsoft and Samsung

It’s not just our O&O platforms that allow us to reach the masses. We’ve diversified our footprint to be able to deliver across relevant content at scale. Our native marketplace is home to premium publishers such as Samsung, CBS, MSN and most recently, Apple News (Canada, UK & Australia only). 

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1Source: Salesforce, State of the Connected Customer, 2019


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