Solutions for
advertisers

Connecting brands with audiences in unexpectedly impactful ways.

Explore solutions

Elevate the digital experience

Bring the in-person experience online, help your customers visualize a product or transport them to an alternative reality with our interactive formats, designed to engage and inspire.

couple using VR headsets

Immersive formats

From interactive video to AR-enabled ads, our suite of immersive formats are built to make your message resonate.

Massive scale

With an average of ~900M monthly active users across our trusted sites, we have the audience to distribute your story at scale.

Creative support

Our content studio, Yahoo Creative Studios, is equipped to help you create memorable multimedia content experiences.

5G enabled innovation

We don’t wait for the future. We build it. 5G will transform consumer experiences and enable quicker load times and high-quality streaming, paving the way for the next generation of XR & 360 experiences.

Woman using AR on mobile phone

Why choose Immersive Ads?

Be seen

66%

are more likely to remember content that uses innovative technologies

Source: Yahoo, Immersive Content Formats, April 2020.

Be innovative

75%

think that brands that use new technologies in storytelling are more innovative

Source: Yahoo, Immersive Content Formats, April 2020.

Be remembered

67%

Are more likely to remember brands that use new technologies in their advertising

Source: Yahoo, Immersive Content Formats, April 2020.

HBO uses AR ads to promote His Dark Materials Season 2

We partnered with HBO to produce a series of AR-enabled ads to drive awareness and viewership of His Dark Materials Season 2.

HBO dark material poster with phone AR scan