
The best of youth culture in 90 seconds or less
In the Know is a content network that captures the spirit of Gen Z, by creating original short-form videos that are entertaining, uplifting and inclusive. Our content network highlights stories ranging from changemakers and esports stars to the latest must-have products.


12M monthly unique visitors in the US1
Served 400+ short-form videos, every week
1Comscore, October 2020

66M social followers2
Meeting users where they are across all platforms
2Internal brand data

1B monthly video views2
With a heavy focus on shoppable short-form content
2Internal brand data