Solutions for
advertisers

Connecting brands with audiences in unexpectedly impactful ways.

Reach your people wherever they watch

From interactive to shoppable, bring your story to life with innovative video formats – backed by our data and targeting advantage.

Man watching video on his phone

Why brands choose video

The destination for premium video

With 2.7B monthly video views across professionally-produced content, Yahoo is the #1 platform for premium video.

Consistent messaging in all the right places

Reach your people wherever they’re watching, from living rooms to daily commutes, with distribution across TV, gaming consoles, DOOH and more.

Flexible & easy-to-buy

Our unified video solutions in the Yahoo DSP make it easy to buy across mobile, video and what’s next.

TV buying, evolved.

The way we watch video content has evolved. We help brands target today’s video watchers on CTV and beyond to unlock incremental and addressable reach.

Brand-safe placements

#1

reach and views of professionally produced video content

Source: Yahoo format analysis, June-July, 2018

Quality awareness

77%

higher online ad awareness than our premium competitors

Source: Kantar, 3rd party competitive study, Dec 2019

Increased revenue

30%

higher purchase intent that our competitors

Source: Kantar, 3rd party competitive study, Dec 2019
Toyota inspires fans

Featured insight

The videos millennials want

We know that millennials consume more online video than any other audience, and while they watch less traditional TV, they spend more time watching video on mobile. But what types of content are millennials actually watching?

Advertise with us

Let’s work together to make your next campaign a success.

Get in touch